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Invest the time it takes to understand people. Understanding provides for trust, motivation, & leadership.

by Rick Baker
On May 31, 2020

The Thinking Behind The Tweet

In part, inspired by a re-reading of Michael Gerber's 'The E-Myth Revisited'. Pick a demographic - learn its psychographics - and don't forget, we're dealing with people...not statistics.

Of course, there's a softer side and a more-important justification. Only when we understand others are we able to help them. [Without such understanding we ramble along, at best, half-helping ourselves.]


 

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