Sales people should select heroes, learn from them, and emulate their talents & strengths.

The Thinking Behind The Tweet

I see better ways of approaching Sales.

For example...

Sales people can and should learn from ‘heroes’...as many as possible. First, ask the question – Is this person a hero worth studying? Consider - WHY is this person a hero? Because of vision?, goals? resilience? quick wit? personal magnetism? Then learn the details about those person's most-admirable qualities/strengths, select specific stories that capture the admirable qualities, carry those stories in mind, and draw upon them when the going gets tough.