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The Perfect Pitch

by Rick Baker
On Feb 16, 2011
More thoughts on pitching business ideas
 
I had the pleasure of visiting with my friend Chris Labrador at The Communitech Hub a week ago.
 
At one point in our conversation we discussed business ideas and how to pitch business ideas, what works and what does not work.
 
I was impressed by Chris’ recommendations, which I will now share with you.
 
Chris recommended pitches be no longer than 5 slides.
 
Chris recommended those 5 slides cover the following:
  1. Clearly state the problem/opportunity (the two sides of the same coin)
  2. Why it's worth solving/winning (dimensions things and puts them into perspective)
  3. Who is the competition (quantitative & qualitative assessment of 'belief' systems - tangible and perceived - in play)
  4. How to address the problem/opportunity and beat the competition (the key elements of the value proposition ad differentiators)
  5. Assuming you've made it this far, the roadmap (key activities and milestones over the next significant period of time)
Chris – thank you for sharing your thoughts and excellent advice.

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Business Plan: Writing Plans | Communication: Improving Communication

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