Thought Tweet #803.5 I'm sure that slow-boiling the frog doesn't work. Business gurus got to stop feeding that nasty rumour.

The Thinking Behind The Tweet

Here's the Wikipedia introduction: "The boiling frog story is a widespread anecdote describing a frog slowly being boiled alive. The premise is that if a frog is placed in boiling water, it will jump out, but if it is placed in cold water that is slowly heated, it will not perceive the danger and will be cooked to death. The story is often used as a metaphor for the inability or unwillingness of people to react to significant changes that occur gradually."

What a bunch of hogwash thinking!

Business gurus should place disclaimers on their snake-oil metaphors.