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Name of author Rick Baker, P.Eng.

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In business, the best relationships are built when pleasant personalities exchange interesting ideas.

by Rick Baker
On Jun 4, 2019

The Thinking Behind The Tweet

And, of course, the ideas contain value and there's following through on commitments.

Link to Thought Tweet #278

Tags:

Communication: Improving Communication | Marketing | Sales | Thought Tweets

If you want to hit a grand slam in business, use your WOMBAT.

by Rick Baker
On May 28, 2019

The Thinking Behind The Tweet

WOMBAT

Word Of Mouth Business Acquisition Team

Tags:

Humour | Marketing | Sales | Thought Tweets

Have you ever asked your customers what they would like you to measure?

by Rick Baker
On May 5, 2019

The Thinking Behind The Tweet

You probably think about what your customers want.

You probably measure what you think your customers want.

But, do you ever ask your customers what they want you to measure?


Tags:

Marketing | Measure & Monitor | Questions?: The Art of Asking Good Questions | Sales | Thought Tweets

Communication tip: Google the words "how to listen better". Millions of ideas! Just pick 2 or 3. Start trying them today.

by Rick Baker
On Apr 25, 2019

The Thinking Behind the Tweet

When we asked the LinkedIn question 'What does it take to be a good sales person?' the #1 answer was - 'Be a good listener.' So, from time to time, our Sales Tweets will contain messages about How to Listen Better.

Tags:

Communication: Improving Communication | Sales | Thought Tweets

Sales people should select heroes, learn from them, and emulate their talents & strengths.

by Rick Baker
On Feb 8, 2019

The Thinking Behind The Tweet

I see better ways of approaching Sales.

For example...

Sales people can and should learn from ‘heroes’...as many as possible. First, ask the question – Is this person a hero worth studying? Consider - WHY is this person a hero? Because of vision?, goals? resilience? quick wit? personal magnetism? Then learn the details about those person's most-admirable qualities/strengths, select specific stories that capture the admirable qualities, carry those stories in mind, and draw upon them when the going gets tough. 

Tags:

Hero Worship | Sales | STRENGTHS: People-Focused for Success | Thought Tweets

With the pressing of all those buttons, the 30-Second Elevator Speech is going down.

by Rick Baker
On Nov 23, 2018

The Thinking Behind The Tweet

As you no doubt have noticed, there's been quite a bit of growth in the area of social media. This is impacting on good-old-fashioned sales work. The sales gurus are now recommending a 17 or 18 second Elevator Speech [AKA - 30-Second Commercial...or, should I say 17- or 18-Second Commercial?].

I favour shrinking the Elevator Speech to zero and, if and when the time is right to sense & catch attention, using words less canned and more natural.

Tags:

Humour | Sales | Thought Tweets

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