We have been spoiled by a relatively-easy business environment for the last couple of generations.

Now, as the last 4 years is showing us, just to 'keep up' let alone thrive, there is a need to do better business than we have done in recent generations.

Call it Spirited business.

As in...

     Bad Feelings At Work                    Good Feelings At Work

  Working With Weaknesses              Working With Strengths

    Doing Work That Exhausts            Doing Work That Energizes

Being Uninspired                                Being Spirited