by Rick Baker
On Aug 4, 2010
Sales Tweet #13 Ernest Seller asked for some referrals and his Client gave him the names of 3 clinics.
The Thinking Behind the Sales Tweet
Sometimes his Clients are mean to Ernest Seller. It isn't clear whether or not this registers with Ernest. Certainly, it doesn't register very much because it doesn't faze him in the slightest. And, Ernest has a weak spot. Actually, he has many but this is just one Sales Tweet so we can't get into that sort of volume or detail. Again - Ernest has this weak spot. Often he misunderstands his Clients. In this situation, the Client thought Ernest would be really put out when he heard the names of 3 clinics. To the contrary, Ernest didn't want to have to explain the Client's error so he thanked the Client profusely and put the 3 clinic names in a file for future reference.