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2 Ways to Inject Value Into Your Business

by Rick Baker
On Jan 31, 2013

There are 2 ways to inject Value into your business.

When you boil it down - when you seek simple & boil it down - there are only 2 ways to inject Value into your business.

To inject Value into your business:

  1. You can improve the way you perform Routine work and
  2. You can improve the way you perform not-Routine work.
Both of these 2 types of work can be strategic and tactical; both of these 2 types of work can be thinking-work and action-work.
 
Again seeking simple, there are 3 types of work:
  • Routine work...work that is systematized and handled with pre-defined process...the process may be formal [as examples: work-process manuals & checklists]...the process may be informal [as an example: word-of-mouth]
  • not-Routine work...work that is intentionally done without systematization and process [examples include: skunk work, innovation, & creative thinking]
  • Gray-Zone work...work that is neither Routine nor not-Routine...it is work that is neither prescribed nor expected...it may be beneficial & it may be wasteful...it may involve pleasant surprises & it may involve unpleasant surprises...it may go without saying or it may be ignored...this works tends to happen to us rather than happen by us [examples include: firefighting, Ho-Hum actions, & browsing the Internet]
 
Leaders need to create business cultures that promote:
  • improved Routine work,
  • improved not-Routine work, &
  • reduced Gray-Zone work.
The keys to getting this done...

For Routine work:
  • help your people understand the Routine work is an essential ingredient of success
  • show your people how Routine work serves its goal-oriented purpose
  • identify your people's talents & strengths and make sure their roles & tasks align with individual talents & strengths
  • keep an eye on each individual's motivation...are individuals self-motivated? If Yes, then good. If No, then Why? Is this individual one of those people who has been soured by a poor past experiences with supervisors, managers, & leaders? You can or at least may be able to overcome that. Is this individual soured by life? You will not be able to overcome this. Is this person un-motivated because Routine work does not align with his of her Talents & Strengths? If so then you will need to address that by using strengths-based-business techniques. [i.e., remove the Gray-Zone]
For not-Routine work:
  • help your people understand not-Routine work is the best way to inject Value into your business
  • help your people feel comfortable taking risks & accepting failures...build or re-build trust in open communication
  • provide people the time they will need to learn and practice creative thinking
  • educate your people about creative thinking...you may be the first person who has helped them this way so make sure it is done right [non-judgmental environment...making sure every creative experience is enjoyable]
  • know your people's Talents & Strengths
  • separate Ideation & Intellection
  • reward ideas & insight
  • again, make sure it is fun or it will fail!
Of course...there are many more ways to improve performance of Routine work and not-Routine work.
 
Here's the big picture... 

Note: in real life the performance curve is blurry...this is not an exact science...this is directionally correct.
 

Tags:

Seeking Simple! | Thinking as in Think and Grow Rich

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