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Inspiring & Empowering People

by Rick Baker
On May 3, 2012

If you inspire people, you have the first ingredient for growing profits.

If you do not possess a magnetic personality, you can still inspire people and grow profits. You do that by developing your communication skills. Perhaps, Warren Bennis said it best1

"successful leaders have an extraordinary, though not necessarily charismatic, ability to communicate their vision in a way that allows their people to make it their own and give it personal meaning."

Bennis boiled it down to 4 traits of leadership:

  • Attention - the leader's intentions are clear, strong, and visible...successful leaders exhibit focus
  • Meaning - followers understand and buy into the leader's vision
  • Trust - the leader's actions are consistent with the leader's expressed vision [i.e., Integrity as Spirited Leaders defines it]
  • Self - the leader has high self-regard and high regard for others...errors are seen as mistakes, a necessary opportunity to learn
These 4 traits of leadership empower people by:
  1. making them feel significant,
  2. focusing on their developing competence rather than failure,
  3. creating a shared sense of community, and 
  4. making work exciting and worthy of dedicated commitment.
Making people feel significant: this matches the wisdom of Dale Carnegie who taught - people want to feel important. Stated another way, people want to be recognized in a positive light. And this explains why constructive criticism is an oxymoron. We all know this. We all forget this. Successful leaders forget it much less frequently.
 
Focusing on developing people's competence rather than failure: a great way to do this is to do strength assessments, embrace strengths-based learning, and provide your people strengths-tools

Creating a shared sense of community: community has taken on a whole new meaning with the explosive growth of social media...consider, for example, the impact of Facebook. So, it now takes much more thought and effort to create a meaningful sense of community. Creative thought must be applied. 

Making work exciting and worthy of dedicated commitment: again, the pace of change makes this more complicated. The businesses that figure out and make workplaces more exciting will have a chance to survive. The rest will not.

 

Footnote:

  1. 'The Leader-Manager', (1986), edited by John N. Williamson

Thought Tweet #468

by Rick Baker
On May 2, 2012

Thought Tweet #468 There's no question: unfinished business gnaws away at brain-energy.

 

The Thinking Behind The Tweet

There's only so much energy in your brain. If you leave unfinished business - paper clutter - around your office then it serves as an ongoing reminder of your...unfinished business. Even if that unfinished business does not register consciously in your thoughts it does gnaw at your subconscious. And that gnawing consumes energy...energy your brain can put to far better use.

As the saying goes, "Out of sight, out of mind".

Tags:

Brain: about the Human Brain | Thought Tweets

Competing - using a Value-Based Price strategy

by Rick Baker
On May 2, 2012

A year ago, I wrote about Competing - Using a Low-Price strategy….the introduction was: 

At our Leaders’ workshops we tie two marketing concepts together. The two marketing concepts are ‘the PQS Triangle’ and ‘Differential Advantage’. Both of these concepts are ‘vintage’ marketing thoughts…..things we learned a few decades ago. 

PQS Triangle is a picture, designed to make it clear businesses can set its marketing strategy based on a combination of Price, Quality, and Service. Rarely, if ever, can a business succeed if its marketing strategy is designed to win at all of P, Q, & S. Put another way – it is virtually impossible to deliver the lowest Price, the highest Quality, and the best Service all at once. Something has to give. For most of our Clients the thing that has to give is Price: most of our Clients are not in a position to offer the lowest Price. 

Differential Advantage answers the question: Why do our Clients buy from us rather than do nothing or buy from one of our competitors? 

When the PQS Triangle and Differential Advantage are combined we have the essence of the marketing strategy. 

For certain businesses the marketing strategy does contain Price – i.e., the business can compete by offering better prices than their competition. 

Now, about Competing – using a Value-based Price strategy: 

Hanan & Karp expressed the concept concisely in ‘Competing on Value’.

"A value-based price has five characteristics:      

  1. Price is premium price.
  2. Price is compared with the improved profits it contributes to a customer’s business, not to competitive prices.
  3. Price is recoverable by the customer’s improved profits and is therefore an investment rather than a cost.
  4. Price is not discountable.
  5. Price is applications-specific. It varies in direct proportion to each customer’s improved profits."

This, of course, is the exact opposite to competing – using a low-price strategy.

So, the spectrum of pricing strategies goes from low-price at one end to value-based on the other end. 

Where do you position your pricing in that Price-Strategy Spectrum?

Tags:

Leaders' Thoughts | Marketing | Sales

Thought Tweet #467

by Rick Baker
On May 1, 2012

Thought Tweet #467 Consequences are the legs that support accountability.

 

The Thinking Behind The Tweet

Where consequences do not register, in the end there can be no accountability. Consequences take the form of rewards...either positive or negative. Consequences are the 'effect' half of 'cause & effect'. If we remove the 'effect that follows accountability' then we also remove the accountability.

Better carrots than sticks; better sticks than nothing.

Tags:

Beyond Business | Change: Creating Positive Change | Thought Tweets

Your retirement and your stakeholders

by Rick Baker
On May 1, 2012

According to a recent poll1 of small-business owners, 24% have a succession plan for their retirement.

When asked about how the business would be handled at the time of retirement:

·         23% of the owners said they would simply close the business

·         20% of the owners said they would sell the business to a 3rd party

·         18% expected to transfer the business to a member of the family

·         12% said the business would be sold to a partner or employee

·         27% were not sure what would happen to the business 

It seems that 3-out-of-4 owners of small businesses either (1) see no need to set a succession plan or (2) see a need for a succession plan but don’t get around to creating it. About 1-out-of-4 owners intend to simply close the business so they do not see much need for a succession plan. About 1-out-of-4 owners don’t know what would happen to the business…apparently they can tolerate the ambiguity. The remaining 2-out-of-4 owners – 50% of owners – anticipate the formal transfer of their business either to a 3rd party, a family member, a partner, or an employee.

Putting this into a few perspectives:

 ·         For employees of small businesses: If you work at a small business then the odds are 1-to-1 [even money] that the owner of the business expects to sell or transfer the business to someone when he or she retires. And, the odds are 3-to-1 ‘against’ there being a plan in place to cover that sale or transfer. 

 ·         For clients of small businesses: If you buy products or services from a small business then the odds are 1-to-1 [even money] that the owner of the business expects to sell or transfer the business to someone when he or she retires. And, the odds are 3-to-1 ‘against’ there being a plan in place to cover that sale or transfer. 

 ·         For suppliers to small businesses: If you sell products or services to a small business then the odds are 1-to-1 [even money] that the owner of the business expects to sell or transfer the business to someone when he or she retires. And, the odds are 3-to-1 ‘against’ there being a plan in place to cover that sale or transfer.  

 

Footnote:

1.    TD Waterhouse’s early October 2011 Business Succession Poll of 609 small business owners

Tags:

Entrepreneur Thinking | Family Business and CFFB | Succession

Thought Tweet #466

by Rick Baker
On Apr 30, 2012

Thought Tweet #466 Really, self-control is all about crises: how to handle them and how to avoid them.

 

The Thinking Behind The Tweet

This applies to crises big and small, to internal crises [negative emotions], and to external crises [other people's crises].

Tags:

Beyond Business | Emotions & Feelings @ Work | Thought Tweets

Copyright © 2012. W.F.C (Rick) Baker. All Rights Reserved.