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Name of author Rick Baker, P.Eng.

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With the pressing of all those buttons, the 30-Second Elevator Speech is going down.

by Rick Baker
On Nov 23, 2018

The Thinking Behind The Tweet

As you no doubt have noticed, there's been quite a bit of growth in the area of social media. This is impacting on good-old-fashioned sales work. The sales gurus are now recommending a 17 or 18 second Elevator Speech [AKA - 30-Second Commercial...or, should I say 17- or 18-Second Commercial?].

I favour shrinking the Elevator Speech to zero and, if and when the time is right to sense & catch attention, using words less canned and more natural.

Tags:

Humour | Sales | Thought Tweets

Thought has two forms: one is Creative, the other is not.

by Rick Baker
On Nov 22, 2018

The Thinking Behind The Tweet

It seems I  am on the verge of concluding Thought is either Creative or Destructive...never in between the two.

Our Creative Thoughts are aligned with our true Goals...leading to productive building and growth.

Since all other thoughts are not aligned with our true Goals they subtract from achievement of our true Goals...leading to things that are not productive building or growth. Their effect is distraction from our true Goals, which is negative, making them "Destructive Thoughts".

 

People are more inclined to follow than to lead. This can be painfully clear when egos are unleashed.

by Rick Baker
On Nov 21, 2018

The Thinking Behind The Tweet

One of the most graphic examples is mob behaviour. A few mob leaders can inspire destruction and pillaging from many...just consider Vancouver's Stanley Cup embarrassment. As Mark Weber says, "If the bet is between People and the Situation, bet on the Situation". [paraphrased] 

Betting on Situations is, in essence, betting on people following.

And there's that Spirited philosophy - "Business Contains Only 3 Things: People, Process, & Situations"

To accomplish their dreams, leaders must remember these related things:

Be the role model you want emulated

Anticipate and construct Situations

Tags:

Business Contains Only 3 Things | Thought Tweets

In pre-historic times people who didn't listen got eaten...now they are able to spend safe days in office cubicles.

by Rick Baker
On Nov 20, 2018

The Thinking Behind The Tweet

Could it be 21st Century predators are a forgiving lot of creatures?

Could it be Darwin was wrong?

...survival of the fittest? ... or was it survival of the most adaptable? ... or is it survival of the least able to listen?

Assuming evolution is an accurate theory - and I'm not so sure about that any more - How many generations will it take for human ears to shrink and disappear through lack of use?


Tags:

Communication: Improving Communication | Humour | Thought Tweets

If you cannot see the forest for the trees, you're out on a limb.

by Rick Baker
On Nov 19, 2018

The Thinking Behind The Tweet

Few people possess the ability to think strategically while having a solid grasp of the details of the plan. Some people do not know they are out on a limb until they suffer a painful fall. Yes - that's part of the learning experience...as long as they are able to get up after the fall.

People eat sour fruit sparingly. Yet they complain about it much.

by Rick Baker
On Nov 18, 2018

The Thinking Behind The Tweet

Sometimes sour fruit is the best thing to consume. The British found that out several centuries ago and the practice of eating limes was encouraged by Scottish Dr. James Lind. He helped the British Navy understand limes and lime juice prevented sailors from the pain and suffering of scurvy. This fact was known prior to the arrival of Dr. Lind. And, the benefit of limes was well understood when he documented proof. Yet, the practice of eating limes to prevent scurvy was not adopted by the British Navy until some time later.

The first sailors who ate limes were ridiculed. By fellow sailors and pirates alike.

To this day the legacy of ridicule lives on in the form of a derogatory/racist ancestor of the word lime.

To this day, people resist when others try to force them to eat sour fruit.

So, take care when you try to unload sour fruit on your people.

Care taken while introducing sour fruit is inversely proportional to the amount of complaining that introduction generates. The greater the care, the lesser the complaints.

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