People resist being too constrained under firm rules, processes, and controls.

That's because people value independence, the ability to influence and control situations, and the ability to satisfy their curiosity and innate creativity.

People stray and wander, maybe even flounder or breaks laws, when given full freedom and autonomy.

That's because people struggle with self-control and are prone to choose short-term gratification over long-term gratification.

The extremes of too-much process and too-little process are gardens for dysfunction. When we apply too-much process, expecting people to follow our instructions and 'do things right' most people resist. When we apply too-little process, expecting people to be innovative and 'do the right things', most people fail to excel.

So - what must business leaders do?

Business leaders must:

• practice Commander's Intent to help people do the right thing while also doing things right
• use Vivid Vision to invigorate imagination
• set Master Rules ..closely linked to personal values