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Name of author Rick Baker, P.Eng.

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The Perfect Pitch

by Rick Baker
On Feb 16, 2011
More thoughts on pitching business ideas
 
I had the pleasure of visiting with my friend Chris Labrador at The Communitech Hub a week ago.
 
At one point in our conversation we discussed business ideas and how to pitch business ideas, what works and what does not work.
 
I was impressed by Chris’ recommendations, which I will now share with you.
 
Chris recommended pitches be no longer than 5 slides.
 
Chris recommended those 5 slides cover the following:
  1. Clearly state the problem/opportunity (the two sides of the same coin)
  2. Why it's worth solving/winning (dimensions things and puts them into perspective)
  3. Who is the competition (quantitative & qualitative assessment of 'belief' systems - tangible and perceived - in play)
  4. How to address the problem/opportunity and beat the competition (the key elements of the value proposition ad differentiators)
  5. Assuming you've made it this far, the roadmap (key activities and milestones over the next significant period of time)
Chris – thank you for sharing your thoughts and excellent advice.

Tags:

Business Plan: Writing Plans | Communication: Improving Communication

Sales Tweet #125

by Rick Baker
On Jan 7, 2011
Sales Tweet #125 People are talking and obviously it's nonsense so you begin to speak.
 
The Thinking Behind the Sales Tweet
Eckhart Tolle said that in one of his 'retreats'. People laughed. They laughed because they recognized that’s exactly what they do, at least from time to time. This Sales Tweet is another reminder - Listen Well!

Tags:

Communication: Improving Communication | Humour | Thought Tweets

About Time

by Rick Baker
On Jan 6, 2011
I don’t have enough time to do that!
 
How often do you say that? How often do you think that?
 
Do you ever question whether or not that is true?
 
I have been thinking about Time quite a bit lately.
 
I started thinking about Time a couple of months ago when, one after another, I heard a number of people say they did not have time to do this or to do that. It expanded when a friend asked me if I had read anything by the [Canadian] author Eckhart Tolle1. It expanded more when the people in the LinkedIn group called Positive Thinkers started to exchange ideas about Time.
 
While this was going on I wrote Thought Posts expressing an opinion Successful people have more time2. Some people argued this was absolutely impossible. Other people said they agreed with the view. And, the LinkedIn group discussion of Time continues. And, I wrote and asked Eckhart Tolle if he would share his thoughts about Time. I know, in one of his CDs, he said “Time is an illusion”. Perhaps, that’s enough said?
 
Eckhart Tolle teaches the Power of Now and the Art of Presence:
  • We only have the present.
  • When the present passes, it becomes the past...and it is gone. It is at best a memory.
  • The future is not guaranteed to any of us. If it arrives then it arrives as the next piece of ‘the present’.
 
So, I am about ready to set aside the question “What is Time?” Although, before I do that I will restate my views:
  • Time is an organizing-tool designed by Man.
  • Time is an introductory effort at measuring the incomprehensible [universe].
Setting aside the definition of Time, most people would agree each of us has ‘the present’. And, during our lives we have a string of pieces of ‘the present’. As each piece of ‘the present’ passes it becomes the past. As the next piece of ‘the present’ arrives it ceases to be the future. We do not know how many pieces of ‘the present’ will come to us. All we know for sure is we have ‘the present’.
 
We can succeed if we make the best use of the present. Successful people have 2 good habits:
  1. They do better at defining what success means to them
  2. They make the better use of the present
I continue to think successful people have more time.
 
Footnotes:
  1. I have now listened to several Eckhart Tolle audio books. A link to .Eckhart Tolle
  2. Successful people have more time links Successful People Have More Time and About Time

How to deal with people when their egos seem to be out of control

by Rick Baker
On Dec 1, 2010
First, spend the time to understand your own ego.
 
And, as you do that recognize you will tend to see yourself as less egotistic and possessing higher self-esteem than other people. At least, that’s the way most people view themselves, as compared with others.
 
Next, work to limit your judging of other people.
 
When you observe what you believe to be excess ego…you may be judging too harshly? Your judgement may be inaccurate? You may be unskilled at judging accurately?
 
Or, your judgement may be accurate.
 
Assuming your judgement is accurate – assuming the other person is showing an excess of ego – recognize you are seeing the other person’s reaction to fear. You probably will not be able to guess the fear. And the person with the big ego may not understand the fear that is causing excessive ego.
 
Recognize – your logic will not remove another person’s ego problem.  Ego is not about logic. Ego is about emotion. And the underlying driver is fear.
 
Next, analyse the situation.
 
Situations have a major influence on people’s feelings and actions. The situation includes something that is triggering fear in the high-ego person. To the extent you can alter the situation you may be able to reduce/remove the thing that is triggering the fear.
 
However; the situational thing that is triggering the person’s fear could be very broad/general. For example, most people show signs of changed behaviour when they are under stress. And, the stressful thing could be as broad as ‘having to go to work...and be around people’.
 
Does the person have a large ego in all situations?
 
If so then do what you can to avoid the person…you will not change the person.
 
If the person only shows ‘large ego’ in certain situations then do what you can to avoid those situations or remove them. If, for example, you are the boss then you can influence the situation. You can influence when, where, and how interactions happen with the person.
 
Neither feed nor assault the other person’s ego. Be matter-of-fact, not emotional. Make sure your actions align with your personal values…not the other person’s.
 
Do not criticize or work to outmuscle the other person because that could push things into ‘bully territory’.
 
Diffuse the situation rather than escalate it.

Sales Tweet #97

by Rick Baker
On Nov 30, 2010
Sales Tweet #97 Deliver messages different ways, use different sources, and repeat. That’s the way people learn.
 
The Thinking Behind the Sales Tweet
Some suggestions:

• Keep the message simple, concise, and clear
• Use stories to convey the message
• But, also deliver the message in your own words
• Deliver the message yourself and through other people
• Deliver the message in writing, verbally, and with pictures

Tags:

Communication: Improving Communication | Thought Tweets

To bcc or not to bcc, that is the question

by Rick Baker
On Nov 23, 2010
Recently, the topic of “email bcc” cropped up.
 
That got me thinking…When & why do people use the email bcc option?
 
So, to get the facts, I sent out the following LinkedIn question to many of my LinkedIn friends.
 
When we send email – when should we use the BCC option?
 
I am curious to know when and why other folks use the BCC option when they send e-mail.
 
I know some folks use the BCC option to send 'mass' emails...ie, so the recipients do not see the names of other recipients.
 
I am interested in knowing - how else is “BCC” used?
 
To date, 30 of those friends have written to provide their views.
 
Here is a summary of what friends have told me:
  1. Many people use the bcc option to protect the privacy of the email addresses of all participants. They are sending a mass email to a group of people and nobody gets to see any email address other than that of the sender. Everyone is treated the same.
  2. Few people use the bcc option to entrap the poor devil who does not know anyone else is bcc’d…to make sure that person is in the dark, to embarrass that person, or to catch that person in a lie. However, there are some people who use bcc that way.
  3. Some people use the bcc option to create a soft-paper trail…i.e., to protect themselves.
  4. A few people use the bcc option to keep ‘important’ people such as their boss or their partner in the communication loop, without ‘complicating things’ for the email recipient.
  5. A few people use the bcc option to bcc themselves. Some people have multiple email addresses because they are affiliated with more than one organization. Others have set up multiple email addresses – like, Rick1@, Rick2@, Rick3@, etc. – so they can automatically sort their outgoing email, much like one would use the Outlook folders to sort one’s email.
  6. One person uses the bcc to educate another person…i.e., a mentor/mentee relationship.
  7. Some people never use bcc when they email.
2 final thoughts…
  • covert and negatively-directed uses of bcc should be discouraged…they violate the integrity of most business Values & Cultures [we encourage Open Communication and such bcc’s would not pass our tests]
  • considering 6 Degrees of Separation – or is it less – it is unrealistic to assume one’s bcc’s will remain “b”

Tags:

Communication: Improving Communication

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