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Name of author Rick Baker, P.Eng.

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Thought Tweet #629

by Rick Baker
On Dec 13, 2012

Thought Tweet #629 When business leaders express their difficulties, we should listen well before we attempt to suggest solutions.

 

The Thinking Behind The Tweet

Often, when business leaders express difficulties we either:

  • wave them off and change the topic,
  • reply with a difficulty of their own, or
  • reply with a quick and concrete piece of solution-advice.

These 3 reactions provide little if any value to the business leader [or to us].

If we want to help business leaders then we need to change the way we react/reply when we hear them express their difficulties. We need to listen better. We need to do our best to get into their shoes. We need to think, coming at the difficulty from different directions/perspectives. We need to do these things to (1) improve the quality of our response and (2) build trust with the leader.

When these things are done, then we can help with solutions.

Tags:

Communication: Improving Communication | Solutions & Opportunities | Thought Tweets

Figuring People Out?

by Rick Baker
On Dec 13, 2012

People have been trying to figure out other people for a long, long time.

People-patterns have existed for millennia.

For example, consider archetypes.

An archetype is a broadly accepted description of a pattern of human behaviour.

Below are examples of archetypes obtained through a simple internet search.

Interesting to note the similarities and also the grouping nuances & differences.

The question:  Do archetypes and related pattern-tools such as personas actually help marketing efforts?

 

 

 

 

 

 

 

 

 

Tags:

Marketing | Personalities @ Work

Copyright © 2012. W.F.C (Rick) Baker. All Rights Reserved.