by Rick Baker
On Dec 3, 2010
Sales Tweet #100 What do the purchasing people at your company do with all the brochures they get from sales people?
The Thinking Behind the Sales Tweet
3 points here: (1) In general: Sales people can learn from Purchasing people and vice-versa…so, we should encourage them to talk and help one another. (2) Specifically: Maybe your Purchasing people will be able to guide your Sales and Marketing people about brochures and how they help or do not help the Sales process. (3) About brochures and handouts: we must not assume they contain value for our Clients and Probable Clients – we must prove it and we must revisit that proof frequently to make sure our written sales-support ‘tools’ have not become stale dated.
by Rick Baker
On Dec 2, 2010
Sales Tweet #99 Sure, Curiosity killed the cat...but it also pumped life and personality into the salesperson.
The Thinking Behind the Sales Tweet
Questions are a powerful tool. Questions are a wonderful ice-breaker for communication. Questions illustrate interest. Questions can serve as confirmation of trust. Questions live next door to creativity.
by Rick Baker
On Dec 1, 2010
Sales Tweet #98 A sales teacher asked about 6 degrees of separation. Ernest replied, ""That happened to my shoulder once"".
The Thinking Behind the Sales Tweet
Yet another piece of proof…it makes no sense to go to these sales-training classes!
It’s a stretch of the imagination to think injured joints and limbs have anything to do with selling. Sure, you have to twist buyers’ arms from time to time. But, it’s just plain illegal to twist them so hard you separate them from their shoulders.
Every good sales person knows that.
Ernest better mention this to his boss when he gets back to the office. Oh, maybe not, that guy never listens anyhow.