by Rick Baker
On Jul 29, 2011
Sales Tweet #270 Mr. Kaye had his annual physical and his doctor told him his blood pressure was elevated…
The Thinking Behind the Sales Tweet
Mr. Kaye said, “So doc, what’s that mean?” His doctor smiled and replied, “It means up”. Mr. Kaye snapped just a little when he said, “If I wanted this sort of annoyance I might as well have stayed at my office…and called Ernest Seller...and invited him over for a meeting”. His doctor offered to provide a free-of-charge second opinion. That’s when Mr. Kaye noticed the blood pressure cuff was still connected…so, he declined the second opinion. [As he walked to his car Mr. Kaye made a mental note to refrain from meeting with Ernest Seller for at least 2 weeks…make that 3…no, better make it at least 4.]
by Rick Baker
On Jul 28, 2011
Sales Tweet #269 Ernest Seller took his dear old Dad to an antique auction. Five elderly ladies bid on him.
The Thinking Behind the Sales Tweet
OK. That’s a bit of an exaggeration. Maybe it was only 3 of 4 elderly ladies. But, that’s not the point. The point is Ernest is a chip off the old block. In fact, that’s true figuratively and literally. His dear old Dad’s given name is Block. Block Seller…now there’s a guy who could sell. Why, he could sell ice cubes to Eskimos...he could sell Lego to Civil Engineers...or bricks to a lumber yard. That's Ernest's dad, Block Seller. And, good looking? You bet! And - a sharp dresser to boot. Block Seller wore plaid jackets, paisley ties and white shoes long before they were haute fashion for the sales elite. So, let’s not be too harsh on those elderly ladies.
by Rick Baker
On Jul 27, 2011
Sales Tweet #268 Mr. Kaye had a cough. He took a laxative by mistake. His throat still hurt but he coughed a lot less.
The Thinking Behind the Sales Tweet
That is…until Ernest arrived for their meeting and Mr. Kaye’s blood pressure started to rocket. When Ernest arrived he saw what looked to him like a big smile on Mr. Kaye’s face…the more Ernest talked the broader the smile got. On top of this, no doubt about it, those were real tears in Mr. Kaye’s eyes. To this day Ernest wonders why Mr. Kaye crawled out of his chair, left his office and never returned.