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Name of author Rick Baker, P.Eng.

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The Value of Good Behaviour

by Rick Baker
On Dec 23, 2010
As we work to add sales revenue and control operating costs, we will do better when we also work to improve people’s behaviour.
 
The more clearly we understand the basics of human nature the bigger our bottom line.
 
Some months ago, one of our Thought Posts touched on the economic Value of Trust.
 
This Thought Post provides a similar message about appropriate [or better] behaviour.
 
Positive & constructive behaviours generate profit.
 
It sounds simple enough…if people respect one another and their actions illustrate consideration then the workplace will be harmonious. And, harmony is one key to achievement1. Harmony is particularly important at the Leadership Team level, where leading-by-example originates.
 
Key message: the business Leader and the Leadership Team must define the behaviour they desire. They must build a Culture for good behaviour2. They must illustrate that behaviour as they go about their day-to-day work3. They must reward others for behaving properly.
 
Another way of looking at this…
 
Bad behaviour is expensive and incivility damages businesses.
 
Major corporations are beginning to recognize this fact and they are taking action to ensure ‘good behaviour’4.
 
Smaller businesses can make quick changes and realize immediate bottom-line gains.
 
PS: we could have called this Thought Post The Cost of Bad Behaviour [like the book at Footnote 4, below]. We remember the results of our marketing test: in our geography positive messages yield twice the results of negative messages5...so; we called this Thought Post The Value of Good Behaviour.
 
Footnotes:
  1. Napoleon Hill wrote much about the need for harmony at the leadership team level.
  2. Spirited Leaders has a philosophy called V-C-C-V
  3. This aligns with the Spirited Leaders definition of Integrity
  4. Here’s a link to a book on this topic [check Chapter 12 for some ‘program’ Solutions implemented by major companies]
  5. I have some good news for you

Tags:

INSPIRE PEOPLE - GROW PROFITS!

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Sales Tweet #114

by Rick Baker
On Dec 23, 2010
Sales Tweet #114 Ernest Seller’s best Client, Mr. Kaye, does not own a wallet.
 
The Thinking Behind the Sales Tweet
You probably remember Ernest Seller’s best Client, Mr. Kaye. Well, Mr. Kaye does not own a wallet. The fact is nobody has ever seen Mr. Kaye's wallet and, for decades, salespeople, young and old alike, alone and in small gangs, have tried, with zero success, to break Kaye's perfect record of unpaid lunches...more on that later. For the time being, suffice it to say - Mr. Kaye holds the Guinness Book of Records accolade for unpaid lunches.

Tags:

Thought Tweets | Ernest Seller

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