by Rick Baker
On Nov 16, 2010
Sales Tweet #87 When the boss told Ernest Seller to make C-level contacts, Ernest restricted his calls to 3rd floor offices.
The Thinking Behind the Sales Tweet
And…Ernest has met some interesting people during his 3rd floor travels. He told me 3rd floor people just love him when he chats them up. However, and we must keep this between you and me because Ernest doesn’t want his boss to know, Ernest thinks his boss' focus on 3rd floor offices is a silly sales strategy. But, you know how it is - the boss is the boss...can't tell him anything. And, Ernest is convinced - sooner or later his boss will wise up.
by Rick Baker
On Nov 12, 2010
Sales Tweet #85 Ernest Seller fainted at a Client's office yesterday. When he came to he asked if he got the order.
The Thinking Behind the Sales Tweet
As is often the case with Ernest, there's good news and there's bad news. The good news is Ernest actually didn’t faint. He faked it. His boss reminded him of his mid-month sales target and this was Ernest's way of pulling out the stops. The bad news is Ernest forgot he tried this stunt with the same Client midway through last month. So, as Ernest came to, his Client refused to accept it as a full revival and poured a bucket of ice water on Ernest.
by Rick Baker
On Nov 8, 2010
Sales Tweet #81 Ernest Seller thought Selling to VITO was a sequel to The Godfather.
The Thinking Behind the Sales Tweet
As mentioned at Sales Tweet #15, Ernest is a natural born salesman. With that going for him, he knows sales training and sales-education literature are a complete waste of time. So, he hasn’t read Selling to VITO. Actually, he hasn't read any sales book. He prefers Sports Illustrated. He is also keen on looking at pictures of Harleys...he will buy any magazine that has a Harley on the cover. And, he likes fishing books...not a lot of them but one or two a year. He also reads the comic section of the daily paper. And, he listens to Country & Western music. And he...